High standards, core values and a touch of goofy
At Pathify, we don’t just raise the bar — we launch it into the stratosphere. We’ve upheld a rigorous standard for success from the beginning, as evidenced by an impressive 67 Net Promoter Score. For us, customer delight isn’t a goal — it’s a requirement, and our business partners must share the same philosophy. This standard remains non-negotiable, setting us apart as a leader in higher ed tech. Vision-Driven, Values-Centered
Choosing the right partners involves both art and science, demanding keen understanding of our core values and meticulously evaluating business and cultural outcomes. We seek companies, associations and consortia who embody similar values — Impact, Wit, Contrast, Technique and Care.
Impact means doing work that moves the needle, consistently driving toward positive solutions. Wit keeps us inventive and curious, always seeking optimism and inspiration. We value Contrast by embracing diversity in people and ideas, fostering a community-oriented environment built on feedback. Our commitment to Technique ensures we work smart, maintaining clarity and human touch across all interactions. Finally, our focus on Care reflects our thoughtful and considerate approach to each other, our customers and our partners.
Partnering for Impact
Our values drive successful, transformative collaborations, turning business relationships into partnerships that thrive on mutual respect. We’ve had the pleasure of deepening our partnership with The HESS (Higher Education Systems and Services) Consortium this year — Keith Fowlkes, Executive Director and Cofounder, recently commented on our dynamic:
“The HESS Consortium and the Coalition for College Cost Savings are very excited to have Pathify as a close business partner. Pathify fills a widespread need among our national private, non-profit college and university members — institutions don’t realize how important this type of community-based software is until they experience it. Partnering with Pathify elevates institutions’ engagement and communication with their campus communities while driving student satisfaction and retention.”
Our partners earn the trust of their members by consistently delivering exceptional value. We strengthen our commitment to offering top-notch service and support through our collaboration with this growing network.
Where High Standards Meet High Spirits
Pathify occupies a unique position within the industry, binding together higher ed’s historically complicated and disconnected technologies into a unified digital experience. Being vendor agnostic drives our flexibility and freedom to partner with a diverse range of solutions, including independent associations and consortia, education communities, SIS integration partners, or even student payment or library softwares. This approach allows us to recommend — and integrate with — the best solutions, free from limitations like exclusive vendor relationships or larger private equity ecosystems. It keeps us adaptable and nimble, ensuring we can pivot quickly to incorporate the latest advancements in ed tech.
Being vendor agnostic also gives us flexibility in non-technical partnerships, ensuring we address institutions’ diverse needs and create a supportive, engaging environment for all stakeholders. We take our reputation as the “life of the party” (we’re quoting Keith Fowlkes from HESS again) seriously — because we believe connecting through laughter, good humor and collaboration builds stronger, more resilient relationships. This blend of fun and flexibility sets us apart (I suppose the Hawaiian shirts, beef jerky bouquets and lobster sandals do, too), ensuring our partnerships are both productive, valuable and enjoyable — no matter the landscape. If you’ve ever met us at an event, you know what I’m talking about.
Setting the Standard, Bringing the Fun
Our commitment is clear: we will continue partnering with best-in-class companies and associations, maintaining and raising our standards. We aim to be trusted voices in the higher ed tech community, guiding our customers to top solutions and collaborating with those who share our dedication to excellence.
We’re here to make an impact, to innovate and to inspire. And we do it all with a smile (and some stuffed kangaroos and bucket hats in tow), knowing that the journey is just as important as the destination. To our customers: we promise top-tier recommendations and unwavering support. To our potential partners: know our standards are high, but the rewards are immense. So, here’s to thinking a bit differently, having fun and achieving excellence together — join us in setting the new standard for what’s possible.
About the Author: Loui Atchison
A mountain-loving Denver local, Loui brings a unique blend of expertise to the Pathify team. With a professional journey including business consulting, management, sales and even touring as a musical theater performer, Loui channels her experience into building and fortifying Pathify partnerships. As Field Marketing Lead, she spearheads Pathify’s event presence, representing the company virtually and on the road, and is passionate about finding the next great batch of Pathify customers.
